Logo In Real Life Notes for a social history of visual identity Mosi c'est une idée

c'est une idée

Peake's artwork has been exhibited in Paris

fruit de quarante ans d’expérience et d’enseignement au Danemark

des logos ou monogrammes détournés

Logo In Real Life Notes for a social history of visual identity Mosi c'est une idéeAn historical and critical reading of graphic design's icon, the logo, in its actual lived context. This is the untold social history of logo's: where logos start living In Real Life, where they move away from corporate identity manuals and brand guidelines. This is where they do they encounter memes, counterfeits, protests, fashion, pop culture or counterculture more organically. Should we come to another understanding of logo's? The book both