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Profesionalidad
Daniel Arturo Mendoza Mena(ver más sobre el autor)
Tamaño cerrado 159 x 240 mm
una comunicación intercultural que no siempre es fácil de realizar
Myths of Marketing una republicana en la corte del rey Juan Carlos I ProfesionalidadMyths of Marketing It's common knowledge that marketing is nothing but advertising, and if your business comes through word of mouth then you don't need marketing anyway. Besides, everyone knows that social media is the best form of free marketing there is don't they? The world of marketing is abound with a staggering number of misconceptions, fallacies and falsehoods. In Myths of Marketing, recognized industry expert Grant Leboff takes readers on a
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